Privacy Policy
Last updated: June 29, 2026
01Who we are
The data controller is Grupo Escalade L W Marketing LTDA. For any privacy-related request, contact us at contato@grupoescalade.com.br.
02Data we collect
Data you provide: when you use our contact form, we may collect your name, email and the message you send.
Data collected automatically: when you browse, we may collect your IP address, device and browser identifiers, traffic source (including ad clicks), pages visited and cookie data, as described below.
03How we use your data
- To respond to your inquiries;
- To operate, maintain and improve this website;
- To measure and optimize our advertising (including Google Ads and YouTube);
- To show relevant ads and remarketing;
- To comply with legal obligations.
04Cookies and tracking technologies
We use first- and third-party cookies to keep the site working, remember preferences, measure traffic and enable advertising. By continuing to browse you consent to cookies; you can manage or disable them in your browser settings, though some features may be affected.
05Advertising, Google Ads and remarketing
This website is promoted through Google Ads, including ads on YouTube, Google Search and the Google Display Network, using features such as conversion tracking and remarketing. In this context:
- Google and its partners use third-party cookies (such as Google/DoubleClick cookies) to serve ads based on your prior visits to this and other websites;
- Third-party vendors, including Google, may show our ads on sites across the internet;
- We may use remarketing lists to show ads to people who have visited this page.
You can opt out of personalized advertising and manage your preferences here:
- Google Ads Settings: adssettings.google.com
- How Google uses data: policies.google.com/technologies/partner-sites
- Digital Advertising Alliance opt-out: optout.aboutads.info
- Your online choices (EU): youronlinechoices.eu
06Analytics
We may use Google Analytics and similar tools to understand how the site is used. You can prevent Google Analytics collection by installing the opt-out add-on: tools.google.com/dlpage/gaoptout.
07Sharing with third parties
We do not sell your personal data. We may share it with providers that support our operation, such as Google (advertising and measurement), measurement tools and hosting providers, always with appropriate safeguards and a legitimate purpose.
08Your rights
Depending on your location, you may have the right to access, correct, delete, restrict or port your personal data, and to withdraw consent. To exercise any of these rights, email contato@grupoescalade.com.br.
09Security and retention
We apply technical and organizational measures to protect your data against unauthorized access, loss or alteration. We keep data only as long as necessary for the purposes described or as required by law.
10International transfers
Some partners (such as Google and Amazon) may process data on servers located outside your country. In such cases, appropriate safeguards are applied as required by applicable law.
11Children
This site is not directed to children under 13 (or the minimum age required in your jurisdiction), and we do not knowingly collect their data.
12Changes
We may update this Policy from time to time. The current version is always available on this page with its last-updated date.
13Contact
Questions about this Policy or your data can be sent to contato@grupoescalade.com.br.